Yellow

§ The work

Yellow is a popcorn company cofounded by Stephanie Singletary and Fullen Global. The premise is simple — that an American snack as humble as popcorn has been left to languish in the same plastic bag for forty years, and that the right team, the right kernel, and the right packaging could make it small-luxury again.

Stephanie leads brand, product, and the day-to-day. Fullen Global is operating partner and cofounder across digital, design, and growth — the same connective-tissue work we do for our other portfolio companies, but with an equity stake and a seat at the table from day one.

More to share as we get closer to launch. For now, this page is mostly a placeholder for what's coming.